MIAMI – June 1, 2010 – Celebrity Cruises, the premium cruise brand known for catering to discerning cruisers’ desire to enjoy stunning venue design, extraordinary service, world-class cuisine and enriching activities while at sea, is taking its Celebrity Life onboard programming to a new level. “Savor,” the popular culinary-and-wine/spirits-focused pillar of Celebrity Life, is expanding to include a line-up of special interest cruises aimed at celebrating Celebrity’s already outstanding onboard culinary experience by inviting guest chefs and other food and wine experts to enhance select sailings. Celebrity’s new “Savor Your Destination” themed cruises kicked off today when Celebrity’s newest ship, Celebrity Eclipse, set sail with Australian chef Benjamin Christie onboard.

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MIAMI – May 27, 2010 - Celebrity Cruises’ Celebrity Mercury will become the second ship in the fleet of TUI Cruises, a cruise brand established in 2008 through a joint venture between Royal Caribbean Cruises Ltd. and TUI AG, tailored for the German market. The new ship, to be named Mein Schiff 2, will become sister ship to Mein Schiff (the former Celebrity Galaxy), which set sail in May 2009.

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MIAMI – May 26, 2010 – Celebrity Cruises, the cruise brand known for designing unforgettable cruise vacations for discerning cruisers, is also committed to creating rewarding programs to encourage its travel agent partners’ success. With an extensive variety of Caribbean cruises available for those seeking a relaxing getaway in Celebrity’s stylish onboard surroundings, Celebrity is highlighting the region through numerous incentives. The latest of these is a FIT (full individual tariff) tour conductor credit program aimed at rewarding travel agent partners who book multiple staterooms on any single Caribbean sailing, including holiday sailings. The program will run from June 1 through October 31, 2010. During this same time period, Celebrity’s “mystery shopper” program will reward travel agents who first mention Celebrity when asked about Caribbean cruises. Also through October, Celebrity will offer ongoing consumer promotions aimed at helping travel agents close sales. This June, Celebrity’s consumer offer will connect discerning cruisers with extraordinary values, including free Solstice-class upgrades on select sailings.

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MIAMI – May 10, 2010 – Celebrity Cruises coined the word “Solsticized” in January, and yesterday, the meaning behind it became reality for guests embarking on Celebrity Constellation in Amsterdam.

Following an ambitious 15-day drydock and revitalization period, Celebrity Constellation now boasts some of the most popular venues found on the line’s widely-heralded Solstice Class ships, including the tantalizing Tuscan Grille steakhouse; the vibrant creperie, Bistro on Five; a “cool” new ice-topped Martini Bar; the inviting Café al Bacio and Gelateria; Cellarmasters wine bar, complete with the state-of-the-art wine serving systems known as “Enomatics,” allowing guests to select and serve wines by the glass, at the touch of a button; more sumptuous suites, with all new furniture, flat-screen TVs, upholstery, bedding and carpeting; restyled staterooms, with entirely new carpeting, flat-screen TVs, upholstery and bedding; and new color schemes, carpeting and upholstery reflective of the Solstice Class’ stylish, modern design in every public venue.

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MIAMI – May 7, 2010 – The color blue has long symbolized serenity, sky, ocean and tranquility, and this winter, Celebrity Cruises is offering cruisers a wide variety of ways to escape the demands of everyday life and immerse themselves in blue – the deep blue waters of the Caribbean Sea, that is. With eight ships representing over 80 percent of its fleetwide capacity – including its three newest ships – sailing the Caribbean this winter, Celebrity has created the “Cruise the Caribbean Sweepstakes” to give guests yet another potential opportunity to experience the ever-popular destination on its award-winning Solstice-class ships.

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MIAMI – May 3, 2010 –Discerning cruisers have long applauded Celebrity Cruises for its award-winning ships’ ability to deliver outstanding service, world-class cuisine and enriching activities in a stylish atmosphere. Now, inspired by its “Designed for you” brand platform and guests’ positive response to being able to pre-book aspects of their cruise vacation such as shore excursions and specialty dining reservations, Celebrity has created a way for guests to purchase a variety of beverage packages before their cruise.

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MIAMI – April 30, 2010 – Celebrity Cruises, the cruise brand known for designing unforgettable cruise vacations, has created a new booking promotion, “Celebrity’s Caribbean, Designed for you,” in celebration of its extensive variety of Caribbean cruise offerings. Featured in the promotion are seven stunning ships and 27 itineraries sailing between May 2010 and April 2011. Discerning cruisers who book these itineraries between May 1 and May 30, 2010, have the opportunity to take advantage of extraordinary values, including free Solstice-class veranda upgrades, inside staterooms starting from $599 per person, and third- and fourth-berth rates from $349 per person.

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MIAMI – April 26, 2010 – On the heels of her formal naming ceremony, Celebrity Eclipse today officially entered service, following pre-inaugural activities that “eclipsed” others.

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MIAMI – April 22, 2010 –Hot on the heels of its recent announcement that all of its widely heralded Solstice-class ships will sail together in Europe in the summer of 2011, today Celebrity Cruises announced that the four stylish vessels also will glide through the waters of the Caribbean later that year and into early 2012. Cruisers can book most of Celebrity’s 2011-12 winter cruises and cruisetours beginning today.

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MIAMI – April 19, 2010 – New cruise ship Celebrity Eclipse has cancelled the first leg of her launch celebrations – scheduled to begin on April 22 – in order to assist U.K. travelers whose return from their Easter break has been halted due to the impact of ash clouds from the eruption of the Eyjafjallajoekull volcano in Iceland. Celebrity Cruises is working with U.K. tour operators to collect these stranded vacationers affected by the airport closures and subsequent flight cancellations that have affected travellers in Northern Europe.

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